CLUB MAGIC LIFE

50 % Families
35 % Couples
15 % Individuals

2013
CLUB MAGIC LIFE Marmari Palace Imperial, Kos, 2013

2012
CLUB MAGIC LIFE Candia Maris Imperial, Crete, 2012

2011
New Target Groups: Family, Sportspecial, Entertainmentspecial, Chillax.
"Österreich Hautnah" - Events with famous Austrian people.
Live in Concert - Internationale Stars live on stage
"Würstelstand" - special midnight snack in turkish Magic Life resorts
NEW: Club Magic Life Belek Imperial and Club Magic Life Kiris Imperial (2 former Blue Collection resorts)

2010
20 years anniversay
New Childcare concept in our family resorts.
Target groups: Family, Singles & Couples and All Together.

2009  
Opening of CLUB MAGIC LIFE Penelope Beach imperial, Djerba in May 2009
Implementation of the “Singles & Couples” Concept in the CLUB MAGIC LIFE resorts Kemer Imperial, Marmaris and Africana Imperial.
Broad renovation works in the CLUB MAGIC LIFE resorts Africana Imperial, Sarigerme Imperial and Kos.

On November 1^st, 2009 CLUB MAGIC LIFE returned to Spain and opened CLUB MAGIC LIFE Fuerteventura Imperial on the same named Canary Island.

2008   
CLUB MAGIC LIFE Kalawy Imperial – Opening of a new egyptian club  in Safaga. Combination of the two a la carte restaurants La Brise and Milanese into “Baia”
Introduction of the a la carte restaurant Mai Thai
Establishment of the new Brand Beat “Lass dich los” / “Let yourself go”

2007  
CLUB MAGIC LIFE Kiotari Imperial – Opening in Greece / Rhodes.
By October 15th 2007, Mr. Dieter Zümpel takes over the position of the new CEO of MAGIC LIFE from Mr. Norbert Gratzel, who left the company.

2006   
Differentiation of guest target groups in the brochure fort he first time (Family, All togehter, Singles & Couples)
Logo relaunch and renaming into CLUB MAGIC LIFE
New slogan: „Alles drin!“ or  „Alles drinklusive.

2005    
15 years anniversary
Mag. Oguz Serim resigns from the Executive Board and Mr. Norbert Gratzel takes over the position of the CEO additional to Dr. Andreas Karsten.
Implementation of the concept “all day world cuisine” – culinary variety around the clock.

2004   
By October 31st 2004, TUI restocks their sharholding on MAGIC LIFE up to 100%
Dr. Andreas Karsten displaces Dr. Cem Kinay in his position as CEO of MAGIC LIFE

Start of the broad quality assurance: completely refurbishment of MAGIC LIFE Belpark Imperial and Manar Imperial and renaming of MAGIC LIFE Belpark Imperial into Waterworld Imperial.

2003   
Expansion to Djerba by opening of MAGIC LIFE Djerba Mare Imperial
MAGIC LIFE Trendorado Classic, Fuerteventura
Extensive renovation and refurbishment works in MAGIC LIFE Marmaris Classic  and MAGIC LIFE Kemer Imperial

2002   
MAGIC LIFE Yacht Grand Magic Imperial, Turkey
MAGIC LIFE Rhodos Classic, Greece
MAGIC LIFE Sharm el Sheikh Imperial opens as first club in Egypt
Implementation of the a la carte restaurants  Bistro Chez Robert and La Careta as well as Sandwich Corner
Comprehensive extension of the Sports- and Entertainment Programme

2000   
MAGIC LIFE Belpark Imperial, Turkey
Expansion to Egypt by offering the Nile Cruise Ship  MAGIC LIFE Crown Princess Classic/ from 2004 MAGIC LIFE Regent Classic 
MAGIC LIFE Duni Classic is opening as first club in Bulgaria
TUI shares 50% auf the Austrian club-hotel chain MAGIC LIFE

1999   
MAGIC LIFE Korfu Classic, Greece
MAGIC LIFE Mahdia Classic, Tunisia

1998
MAGIC LIFE Marmaris Classic, Turkey
MAGIC LIFE Yacht II Classic, Turkey
MAGIC LIFE Africana Imperial, Tunisia
MAGIC LIFE Bodrum Imperial, Turkey

1997   
Opening MAGIC LIFE Lyktos Classic, Crete
Opening of MAGIC LIFE Manar Imperial as first club in Tunisia
Implementation of the a la carte restaurant La Brise
Implementation of soft drinks in the room´s minibar in the “all inclusive” offer

1996
Expansion to Greece
Opening MAGIC LIFE Kos Classic
Implementation of the a la carte restaurants  Milanese and Sofra
Inclusion of imported beverages in the „all inclusive“ offer
Additionaly to the Activity Pools, Relax Pools are established

1995   
MAGIC LIFE Kiris Classic has been opened in Turkey

1994   
Opening of MAGIC LIFE World Imperial and MAGIC LIFE Yacht I Imperial in Turkey

1993
MAGIC LIFE Kemer Imperial has been opened as second club in Turkey

1991   
Opening of the first club MAGIC LIFE Sarigerme Imperial in Turkey

1990   
The idea of „all inclusive“ club holiday is born in Vienna. The trademark MAGIC LIFE was launched.